Analysis of the factors determining trade show attendance: Spanish case study

Study examines the influence that certain factors exert on business performance at trade shows. These factors are identified in literature as the key at the predevelopment stage of a trade show are considered to have a determining effect for businesses

Рубрика Маркетинг, реклама и торговля
Предмет Marketing
Вид статья
Язык английский
Прислал(а) Ainhoa Rodriguez
Дата добавления 28.09.2016
Размер файла 146,4 K

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