Visual semiotic mode of perfume advertisements

Characteristics and structural organization of visual formal elements of modern advertising. Study of the integrative nature, attributes and semiotic mode of functional groups. Selection of subunits, subelements and subparameters of advertising texts.

Рубрика Маркетинг, реклама и торговля
Предмет Advertising
Вид статья
Язык английский
Прислал(а) Yevhenia Yu. Nikiforova, Olena O. Popivniak, Elizaveta A. Galits
Дата добавления 11.02.2024
Размер файла 454,4 K

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