статья Deixis in advertising persuasive strategies
Investigating deixis in advertising and its role in the persuasive strategies. The applied aspect of the research realised in the form of the linguistic interview gives the opportunity to observe the great power of deixis in English advertising texts.
Нажав на кнопку "Скачать архив", вы скачаете нужный вам файл совершенно бесплатно.
Перед скачиванием данного файла вспомните о тех хороших рефератах, контрольных, курсовых, дипломных работах, статьях и других документах, которые лежат невостребованными в вашем компьютере. Это ваш труд, он должен участвовать в развитии общества и приносить пользу людям. Найдите эти работы и отправьте в базу знаний.
Мы и все студенты, аспиранты, молодые ученые, использующие базу знаний в своей учебе и работе, будем вам очень благодарны.
Чтобы скачать архив с документом, в поле, расположенное ниже, впишите пятизначное число и нажмите кнопку "Скачать архив"
Рубрика | Иностранные языки и языкознание |
Вид | статья |
Язык | английский |
Дата добавления | 15.10.2023 |
Размер файла | 5,2 M |
Подобные документы
Example of "simple linear progression". Additive. adversative. temporal textual connector. Anaphoric relations and their use in fairy tales. Major types of deictic markers: person deixis, place deixis, time deixis, textual deixis, social deixis.
творческая работа [300,8 K], добавлен 05.07.2011Forms and methods of non-price competition: the introduction of new products, sales promotion, advertising and public relations. The role of advertising in shaping consumer product demand. Functions of advertising as a key element of the market economy.
курсовая работа [32,5 K], добавлен 24.02.2014Structure (composition) of advertisements is determined by their purpose and tasks referred to. A very common feature of any advertisement is the advertising claims which possesses certain peculiarities and is of great interest to a translator.
реферат [12,4 K], добавлен 02.10.2009Features of the study and classification of phenomena idiom as a linguistic element. Shape analysis of the value of idioms for both conversational and commercial use. Basic principles of pragmatic aspects of idioms in the field of commercial advertising.
курсовая работа [39,3 K], добавлен 17.04.2011English songs discourse in the general context of culture, the song as a phenomenon of musical culture. Linguistic features of English song’s texts, implementation of the category of intertextuality in texts of English songs and practical part.
курсовая работа [26,0 K], добавлен 27.06.2011The study of the functional style of language as a means of coordination and stylistic tools, devices, forming the features of style. Mass Media Language: broadcasting, weather reporting, commentary, commercial advertising, analysis of brief news items.
курсовая работа [44,8 K], добавлен 15.04.2012Translation as a specific kind of human activity. Methods, approaches and receptions which can be applied while translating informal lexicon. Euphemism and it's using in language of advertising, in slang and in a professional slang in languages.
реферат [30,7 K], добавлен 20.05.2009Theoretical aspects of relationship between technology and language. Research-based principles of vocabulary instruction and multimedia learning. Analysis of examples of vocabulary learning strategies available on the Internet during the lesson.
контрольная работа [1,6 M], добавлен 11.03.2015Stages and types of an applied sociological research. Sociological research process. Now researchers may formulate a hypothesis – a statement of the relationship between two or more concepts, the object’s structure, or possible ways to solve a problem.
реферат [15,6 K], добавлен 18.01.2009The Origin of Black English. Development of Pidgin and Creole. Differences of Black English and Standard English, British English and British Black English. African American Vernacular English and its use in teaching process. Linguistic Aspects.
дипломная работа [64,6 K], добавлен 02.11.2008Research methods are strategies or techniques to conduct a systematic research. To collect primary data four main methods are used: survey, observation, document analysis and experiment. Several problems can arise when using questionnaire. Interviewing.
реферат [16,7 K], добавлен 18.01.2009A critical knowledge of the English language is a subject worthy of the attention of all who have the genius and the opportunity to attain it. A settled orthography is of great importance, as a means of preserving the etymology and identity of words.
курсовая работа [28,1 K], добавлен 14.02.2010The background of the research of stylistic potential of tense-aspect verbal forms. The analysis of stylistic potential of tense-aspect verbal forms in modern English. Methodological recommendations for teaching of tense-aspect verbal forms in English.
дипломная работа [93,5 K], добавлен 20.07.2009Linguistic situation in old english and middle english period. Old literature in the period of anglo-saxon ethnic extension. Changing conditions in the period of standardisation of the english language. The rise and origins of standard english.
курсовая работа [98,8 K], добавлен 05.06.2011Exploring the concept and the subject matter of toponymy. Translation of place names from English to Ukrainian. The role of names in linguistic, archaeological and historical research. Semantic and lexical structure of complex geographical names.
курсовая работа [50,1 K], добавлен 30.05.2014Interjections in language and in speech. The functioning of interjections in Spanish and English spoken discourse. Possible reasons for the choice of different ways of rendering an interjection. Strategies of the interpretation of interjections.
дипломная работа [519,2 K], добавлен 28.09.2014Peculiarities of asyndetic noun clusters in economic texts. Specific to translation of asyndetic noun clusters as the specific kind of the word from English into Ukrainian. Transformations, applied to asyndetic noun clusters in the process of translation.
презентация [22,5 K], добавлен 06.12.2015The contact of english with other languages. The scandinavian influene: the viking age. The amalgamation of the two races. The scandinavian place names. Celtic place–names. Form words.
реферат [45,7 K], добавлен 11.09.2007Teaching Vocabulary in English Language: effective Methodologies. Patterns of Difficulty in Vocabulary. Introduction of the Vocabulary. Ways of Determining the Vocabulary Comprehension and Remembering. Key Strategies in Teaching Vocabulary.
курсовая работа [204,1 K], добавлен 06.12.2015Definition and stages of business cycles, their causes and the characteristic of kinds. Types and a continuity of business cycles. Kondratyev's wave. A role of cycles in stabilization of a policy of the state. Great depression as an economic crisis.
реферат [130,5 K], добавлен 20.03.2011