Analysis of the factors determining trade show attendance: Spanish case study
Study examines the influence that certain factors exert on business performance at trade shows. These factors are identified in literature as the key at the predevelopment stage of a trade show are considered to have a determining effect for businesses
| Рубрика | Маркетинг, реклама и торговля |
| Предмет | Marketing |
| Вид | статья |
| Язык | английский |
| Прислал(а) | Ainhoa Rodriguez |
| Дата добавления | 28.09.2016 |
| Размер файла | 146,4 K |
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