Managing customer lifetime value in client communities

Empirical implications of CLV measurement in client communities. Client communities implementation. Impact of client communities on companies’ performance. Factors of success derived from content analysis. Customer lifetime value: Marketing models.

Рубрика Маркетинг, реклама и торговля
Предмет Marketing
Вид курсовая работа
Язык английский
Прислал(а) sasch.nickiforowa
Дата добавления 26.08.2017
Размер файла 81,4 K

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