Symbolic exchange and advertising in the information-based society
The study of advertising as a kind of social activity of man in the worldview-value, moral-ethical and pragmatic aspects. Characteristics of modern ways of influencing public opinion, methods of forming national identity, consciousness of the person.
Рубрика | Маркетинг, реклама и торговля |
Предмет | Advertising |
Вид | статья |
Язык | английский |
Прислал(а) | M.A. Kozlovets, D.V. Bashmanivskyi |
Дата добавления | 08.12.2020 |
Размер файла | 26,8 K |
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