Management technologies of business modeling in it startup marketing

The main problematic issues of the relationship between management technologies, business modeling and marketing planning of IT startups. Analysis of modern approaches to classification, tasks, templates and elements of building business models.

Рубрика Маркетинг, реклама и торговля
Предмет Marketing
Вид статья
Язык английский
Прислал(а) Chaikovska Maryna, Bielienkaia Elina
Дата добавления 03.07.2023
Размер файла 288,7 K

Отправить свою хорошую работу в базу знаний просто. Используйте форму, расположенную ниже

Студенты, аспиранты, молодые ученые, использующие базу знаний в своей учебе и работе, будут вам очень благодарны.


Подобные документы

  • Strategy and major stages of project’s fruition. Production of Korean cuisine dishes. Analysis of the industry sector, of produce’s market, of business rivals. Marketing plan, volume of sales, personnel and company management. Cost of the project.

    курсовая работа [724,1 K], добавлен 17.02.2013

  • Marketing of scientific and technical products and services in the field of information technology. Differences sales activity in B2B and B2C. The role of the procurement center and features of the procurement decision-making in the industrial market.

    реферат [167,3 K], добавлен 27.05.2014

  • Business plans are an important test of clarity of thinking and clarity of the business. Reasons for writing a business plan. Market trends and the market niche for product. Business concept, market analysis. Company organization, financial plan.

    реферат [59,4 K], добавлен 15.09.2012

  • Executive summary. Progect objectives. Keys to success. Progect opportunity. The analysis. Market segmentation. Competitors and competitive advantages. Target market segment strategy. Market trends and growth. The proposition. The business model.

    бизнес-план [2,0 M], добавлен 20.09.2008

  • The collection and analysis of information with a view of improving the business marketing activities. Qualitative & Quantitative Research. Interviews, Desk Research, Test Trial. Search Engines. Group interviews and focus groups, Secondary research.

    реферат [12,5 K], добавлен 17.02.2013

  • Definition and classification of marketing communications, their variety and comparative characteristics. Models of formation of enterprise marketing, evaluation of their efficiency, structure and components. Factors influencing consumer behavior.

    презентация [2,7 M], добавлен 25.11.2015

  • Purpose of the Marketing Plan. Organization Mission Statement. The main strategies employed by BMW. Sales volume of automobiles. New records set for revenues and earnings. Current models of BMW. Product life cycle. Engagement in Celebrity Endorsement.

    курсовая работа [879,4 K], добавлен 03.05.2015

  • The current status of our business. Products and services. Benefits of location and challenges. Number of patients who received dental services in 2013. Impact from industry changes. Market description and characteristics. Market niche and share.

    бизнес-план [302,5 K], добавлен 02.10.2014

  • Основные сведения об интернет-торговле в Интернете как в B2B-секторе (business-to-business), так и в B2C-секторе (business-to-customer), а также о построении системы интернет-торговли и принципах работы интернет-магазинов. Организация интернет-аукционов.

    курс лекций [63,5 K], добавлен 31.10.2009

  • An essence of marketing in the industry of hospitality. The role, place of hospitality in the sphere of services. The modern tendencies of development of the world industry of hospitality. The marketing concept, franchising, development of a new product.

    курсовая работа [57,8 K], добавлен 19.06.2011

  • Getting to know the sources of competitive advantage. Consideration of the characteristics of the implementation of the marketing strategy. Characteristics of branding forms: corporate, emotional, digital. Analysis of the online advertising functions.

    курсовая работа [66,3 K], добавлен 09.02.2016

  • The internal and external communication systems of the Nestle company. Background of the company. SWOT analysis: strength, weaknesses, opportunities. Architecture of Intranet systems. Business use of intranet systems. Intranet tools and its benefits.

    контрольная работа [304,7 K], добавлен 28.10.2013

  • Software as a Service, a form of cloud computing service model of software users. SaaS subscription model: key features, market drivers and constraints. Impact of SaaS subscription services business in the economy and society in Russia and abroad.

    дипломная работа [483,8 K], добавлен 23.10.2016

  • Study of possible types of the special advertising and its value on the example of the use different firms in the different areas of management. Determination of features of the special advertising depending on geography of business and market structure.

    курсовая работа [28,4 K], добавлен 12.10.2010

  • Event marketing is a promotional strategy that involves face-to-face contact between companies and their customers at special events like concerts, fairs, and sporting events. Red Bull GmbH: facts and history. Efficacy of event marketing in the company.

    реферат [36,6 K], добавлен 18.03.2015

  • Общая характеристика процесса внедрения на рынок ресторанных услуг современной, гибкой, умной и инновационной системы автоматизации ресторана – Best Restaurant Business. Главные преимущества данной системы. Сущность и значение системы лояльности.

    курсовая работа [41,8 K], добавлен 06.01.2015

  • History of Nokia, its role in the telecommunications market and impact on the international business. Exit closed companies to market. Foreign direct investment and business strategy. Mergers, acquisitions and co complex. Foreign Exchange impact on Nokia.

    контрольная работа [29,8 K], добавлен 11.12.2010

  • The history of the company. Entering the market of pastas and the present position of the company. The problem of the company. The marketing research. The history of the market of pastas of Saint Petersburg and its present state.

    курсовая работа [28,2 K], добавлен 03.11.2003

  • The main objectives promotion as the process. Overview and the Unique Aspects of Financial Services Industry. Financial Services, Customer Trust and Loyalty, Relationship Building. Aims of the DRIP elements as a "communication flow" model of promotion.

    курсовая работа [119,9 K], добавлен 25.04.2015

  • Advertising is a kind of activity made in its result which purpose is realization of marketing problems of the industrial, service enterprises and public organizations by distribution of the information paid by them. Advertising on television, in a press.

    реферат [13,7 K], добавлен 14.06.2012

Работы в архивах красиво оформлены согласно требованиям ВУЗов и содержат рисунки, диаграммы, формулы и т.д.
PPT, PPTX и PDF-файлы представлены только в архивах.
Рекомендуем скачать работу.