Deixis in advertising persuasive strategies

The peculiarity of the study of the pragmatic effectiveness of the application of deixis within the framework of these approaches. An examination of deixis in advertising and its role in the persuasive strategies employed by commercial text producers.

Рубрика Маркетинг, реклама и торговля
Предмет Advertising
Вид статья
Язык английский
Прислал(а) Zadorizhna Natalia Ihorivna, Perednia Tetiana Volodymyrivna
Дата добавления 04.10.2023
Размер файла 1,2 M

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