Myth-making and social suggestion in modern advertising: worldview-communicative aspect
The discourse discusses the question of whether modern types and forms of advertising meet the content of this definition. The main features of viral advertising manifestation as a socio-cultural phenomenon and a component of modern information space.
| Рубрика | Маркетинг, реклама и торговля |
| Предмет | The advertising |
| Вид | статья |
| Язык | английский |
| Прислал(а) | M.A. Kozlovets, О.І. Androsovyc, L.V. Horokhova, М.О. Oksyutovyc |
| Дата добавления | 12.11.2023 |
| Размер файла | 26,2 K |
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