Perfume advertisement multimodal cohesion: mechanism of reiteration
Review of perfume advertising taking into account verbal, visual and olfactory modes. A comparison of the types of perfume advertising distinguished as a type of catalog for the professional sales agent, the potential consumer. Multimodal cohesion.
| Рубрика | Маркетинг, реклама и торговля |
| Предмет | Advertising |
| Вид | статья |
| Язык | английский |
| Прислал(а) | Karpova K.S., Popivniak O.O., Galitska Ye.A. |
| Дата добавления | 11.12.2023 |
| Размер файла | 664,7 K |
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