Visual semiotic mode of perfume advertisements
Characteristics and structural organization of visual formal elements of modern advertising. Study of the integrative nature, attributes and semiotic mode of functional groups. Selection of subunits, subelements and subparameters of advertising texts.
| Рубрика | Маркетинг, реклама и торговля |
| Предмет | Advertising |
| Вид | статья |
| Язык | английский |
| Прислал(а) | Yevhenia Yu. Nikiforova, Olena O. Popivniak, Elizaveta A. Galits |
| Дата добавления | 11.02.2024 |
| Размер файла | 454,4 K |
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