The subordinate concept "marketing" in the contemporary business english discourse
Consideration of architectonics of the concept "marketing" as a subordinate one to the concept "market" which, alongside with other concepts, organizes the conceptual sphere of the basic concept "trade". Sense and schematic components of concept.
Рубрика | Иностранные языки и языкознание |
Вид | статья |
Язык | английский |
Дата добавления | 01.02.2018 |
Размер файла | 56,5 K |
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