Corpus of perfume and cosmetic goods names and its parameters
Study of the perfumery-cosmetic nominative register embodied in the naming corpus. Multistructural specificity reflected in the combination of A-brand (manufacturer), B-basic (individual), C-generic (commodity), D-functional-descriptive integrants.
| Рубрика | Маркетинг, реклама и торговля |
| Предмет | Marketing |
| Вид | статья |
| Язык | английский |
| Прислал(а) | Yevheniia Yu. Nikiforova, Olena O. Popivniak, Elizaveta A. Galit |
| Дата добавления | 31.08.2023 |
| Размер файла | 46,2 K |
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