Anticrisis marketing as part of the anticrisis management of the enterprise
Anticrisis marketing is a part of the anticrisis management of the enterprise. It should be noted that the choice of a marketing strategy in terms of crisis management depends on countless number of factors of the external and internal environment.
| Рубрика | Маркетинг, реклама и торговля |
| Вид | статья |
| Язык | английский |
| Дата добавления | 14.09.2016 |
| Размер файла | 128,9 K |
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