The practical value of the use of authentic foreign language text in the foreign language class. The definition of the basic ways to use the English records in the educational process of students. Development of permanent auditory image linguistic units.

The strategy which will enable the company to get new customers as a result of smart and efficient online marketing. Implementing Search Engine Optimization to attract new prospects. Using social media channel as a main way to contact with end-users.

Various aspects of strategic marketing in the context of healthcare. Promotion, price, place, product as the four components of marketing a medical business. Strategic planning for the promotion of dental clinic "Dental Palace" in St. Petersburg.

Learning foreign languages ​​as a requirement of modern education. One of the main distinguishing features of the modern education system is the shift in the center of gravity from the traditional method of conducting lessons to the innovative

Analysis of J. Galsworthy's literary works. Peculiarities of the individual style of the English novelist. Consideration of the mental paradigmatics of the texts of the "Forsyth Saga" trilogy. Contrasting the author's religious buildings with nature.

Analysis of the possibility of training and orienteering competitions during state of war in Ukraine. Educational classes, training, orienteering competitions in forest areas, city parks. Mastering of the navigation skills in present conditions.

The definition of the essence of sociocultural competency of students’ majoring in economics. The educational tasks that aimed at developing sociocultural competence of students majoring in economics in the process of the English language mastering.

Development of information technologies, rapid growth of artificial intelligence technologies. Consideration of "soft skills" - communication and cooperation skills, critical thinking. Analysis of competence-oriented educational programs in English.

Study of mental and psychological mechanisms involved in the perception and understanding of oral speech. Identifying difficulties in listening to English speaking students. Development of skills to notice phonological modifications of coherent speech.

The problem of adequate response to stress. Formation of children's stress resistance in order to develop behavior determined by legal aspirations. Methods of increasing stress resistance, which will contribute to their choice of law-abiding behavior.

The essence of discursive competence from a historical and modern point of view. Introduction of TBLT and video to enhance the competence of verbal communication of university students. Analysis of the TED Talks platform based on secondary analysis.

Planning and delivering effective reading skills lessons in an online environment. Over the past time, the spread of COVID-19 has immensely forced teachers of all educational institutions to increase the use of technology in the teaching-learning process.

The purpose of this paper is to provide modes of teaching Russian undergraduate fundamental critical analysis of scientific papers and ways of identifying misinformation and disinformation in “Academic Writing” discipline. "Academic Writing" discipline.

The present paper aims to look into developing the technology of dialogic interaction as an effective tool for fostering and cultivating poly- / multiculturalism with future foreign language (FL) teachers/instructors in an educational setting.

The properties of sediments in the process of composting sewage sludge with the addition of fly ash from coal combustion. The application of compost for fertilizing or reclamation should not interfere with the metabolism of nitrogen compounds in soils.

The essence of the concepts of "cross-national communication", "communicative culture", "communicative culture of cross-national communication", "game-based pedagogical technologies". Developing of communicative culture of cross-national communication.

Development of a system of exercises for teaching students to translate, which consists of three groups: preparatory, operational, and translational (interpretation) exercises. Identification of basic skills and abilities of translation IT specialists.

The analysis of modern globalization and integration processes and their influence on educational system. The ways of cooperation among educational institutions worldwide. Distant learning technology. Academic mobility and cross-cultural communication.

Familiarity with the development of methods for assessing the degree of victimization in adults. General description of how to develop test tasks for assessing the degree of victimization. Analysis of the personal qualities of a potential victim.

Peculiarities of managing the technology of classroom activities. The importance of correct application of information communication technologies in teaching a foreign language and various factors which accompany that process and from which much depends.

Ways how cultural heritage can be reconstracted from the effects of armed conflicts, in Ukraine and beyond. A review of the international law, architacturel and cultural frameworks. The Warsaw's experience in reconstruction of cultural objectsis analyzed.

The analysis of training courses focused on future seafarers' intercultural, sociocultural communication in on board ship: "Intercultural Communication Course", "Diversity Management", "Sociocultural Aspects of Future Navigator's Professional Training".

Lexicon - an ideal combination of all possible dictionaries that becomes of particular importance in the era of information explosion and time deficit. Thesaurus - a set of terms representing the amount of human knowledge of a specific subject field.

The role of lexicon and thesaurus in the structure of language personality. The value of individual lexicon in the professional development of a specialist. The thesaurus-targeted approach, the feasibility of its use in the study of foreign languages.

The overview of the development of systemic therapy, which arose on the basis of general systems theory. An analysis of the viewsof the biologist Ludwig von Bertalanffy, as well as the concept of cybernetics developed by Norbert Wiener and W. Ross Ashby.

The aim of the study is to delve into the current state and trends of the cosmetology market, thereby determining future business trajectories in line with the existing market dynamics and structure. The study further unravels consumer behaviors.

Anchored on Evans’ professional development model, this study aimed to develop, implement, and evaluate a professional development program on designing participatory action research projects for basic education teachers. The teachers are from Junior.

The problem of allergic diseases growth. Development the method for spectrophotometric quantitative determination of loratadine in the syrup for the subsequent application in analysis of medicinal forms. Studying the character of loratadine spectra.

The functioning of the system of state management of the economy are both general principles which relate to the state management of all branches and spheres of life of society, and special principles specific to the management of economic processes.

Obtain a carbamazepine nanoemulsion for intravenous administration. The nanoemulsions were evaluated concerning droplet size, zeta potential and drug content. Preliminary studies of anticonvulsant activity for resulting formulation were carried out.