Attempts to characterize both the development of communication and media in context of convergence. Identifying of a significant technological development that has resulted in creation of theories or concepts that aim to capture the essence of change.
Defining categories of Tweets for communicative purposes. The value of each category in building, maintaining, improving personal brand. Consideration of specific examples of linguistic tools used by Elon Musk in the development of personal brand.
Formation of public opinion on countering the threats of coronavirus in the media spaces of China and Russia, identifying the reasons for the differences. Methods and tools for conducting an anti-pandemic campaign, mobilizing people for vaccination.
The concept of media reality on the example of television news. Relationship between the archaic picture of the world and the media. Hypothesis about the analogy between the archaic picture of the world and the structure of the sphere of visual media.
Find ways to counter Russian propaganda. Determined which aspects of life are affected by Russian propaganda, those include: worldview, history, information on conduct of military operations. The methods Russians use to spread propaganda are considered.
Understanding and features of coronavirus misinformation and information harmful to humans. Reducing the spread of fake news. Modern mechanisms to combat misinformation coming from the Russian Federation. The impact of Russian propaganda on citizens.
Concepts of cultural imperialism and cultural diplomacy, as propagandas. Analysis of basic functions of journalism. The process of clearance of relationship between journalism and propaganda. Television and press, as methods of manipulation a man.
Today, cultural issues should be one of the most popular among the viewers of the Ukrainian channels, because such programs affect the level of their education and culture in general. Cultural and entertainment programs an important niche on television.
Процесс перехода телекоммуникационной компании Tele2 к системе управления, основанной на принципах постоянного совершенствования клиентского опыта, или СХ- трансформации. Развитие компании Tele2 на российском рынке сотовой связи в 2003-2020 гг.
Механизмы и признаки манипулятивного воздействия посредством текстов интернета и СМИ. Анализ основных технологий и классификация инструментов языковой манипуляции. Специфика манипулятивного воздействия на примере освещения значимых общественных событий.
Definition and characterization of the specifics of the term "data journalism". Revealing the reasons for the gap in the use of data visualization in newspapers: the media in English use data visualization more often and more effectively than in Hindi.
The main factors of the impact of cognitive technologies implemented in the field of mass media, as well as the evaluation of the effectiveness of their use. Their integration into the professional spheres of mass media as a powerful business tool.
The need to predict the impact of their extensive use on society makes this issue relevant. The purpose of the article is to identify the main factors influencing the cognitive technologies in the field of mass media and the effectiveness of their use.
Analysis of confidence during interviews as a necessary component of journalistic work. Ways to develop interviewing tools. Ways to acquire professional communication skills. Using the psychophysiological component to overcome professional difficulties.
The article is dedicated to topical issue of developing media literacy in non-language university students as a component of teaching them English as a foreign language. The notions of media, mass media, media education, its aim, tasks and media literacy.
Комплексне вивчення айдентики єдності як виду інформаційної зброї проти військової агресії Росії. Тенденції розвитку сучасної державної інформаційної політики в Україні. Створення різних видів медійного користувацького контенту як інформаційний фронт.
Determination of the role in the information support of amateur Internet journalism. Motives for addressing Internet users to amateur journalism. Self-designation, self-presentation and self-presentation in the process of creating a media product.
A review of the diversity of visual content and digital features of Aftenposten Junior, SvD Junior and Postimees Juunior. Promoting media literacy and civic engagement among young readers. Study of similarities and differences between newspapers.
Innovative solutions and their application in journalism for gathering facts, observing events, obtaining unique video material. The role of drones in the media industry. Describes the use of drones in the media to facilitate the work of reporters.
Вивчення провідних практик виготовлення інформаційних бюлетенів в форматі email-розсилки. Передумови, що посприяли популярності цього медіапродукту та тенденції його використання в різних сегментах медіаринку. Критерії періодичності, тематики, форматів.
Інформаційні бюлетені в форматі email-розсилки є ефективним інструментом залучення нових читачів до сайту видання, й побудови відносин медіа з аудиторією, формування звички до споживання контенту, що згодом дозволить залучити їх до платних пакетів послуг.
Analysis of the effectiveness of corporate media participation in business development. Changes in the traditional line of functioning of the mass media. Characteristics of business media development prospects, features of corporate publications.
Theoretical justification of the scientific achievements of the elliptical sentences in the context of newspaper headlines studying. Identification of productive ways of creating and using elliptical sentences in the structure of newspaper headlines.
The socio-cultural role of entertainment television in youth education. The rationale for the use of the entertainment as a necessary component of the entertainment, which needs the presence of the viewer with his complicity, empathy and co-creation.
Classical postulates of the past and paradoxes of modern practices that determine the role and mission of journalism. Transformation of traditional professional journalism in the context of mixing with other types of information activities and propaganda.
The systematic nature of scientific approaches to the study of fake news. The fake news should be studied within the so-called post-truth era, a state of modern digital society in which facts are less valuable than the emotions and reactions of society.
The fashion peculiarities in Ukraine. The analysis of fashion graphics of "Fashion Magazine", which was published in Kyiv and Kharkiv in the 1920s. The events of fashion life in Ukraine are considered in the context of current world fashion trends.
Analysis of the media bird conservation cases: Recovery of California Condor population, Bird collisions with buildings, Plastic pollution in oceans affecting seabirds, Illegal bird trade in Southeast Asia, and the conservation of Spoon-billed Sandpiper.
The main characteristics of aviation-related content in Ukrainian online media during the period of the full-scale Russian-Ukrainian war in 2022 and 2023. The peculiarity of covering the problem of drones and their use by mass media for data collection.
The first two years (1992-1993) of the establishment of commercial broadcasting in Ukraine. The factors that influenced the creation of the first commercial radio stations, which tried to move from the "game mode" to the broadcast business, are examined