Margaret Thatcher as the first female prime minister of Great Britain. "Iron Lady" as one of the dominant political figures of the 20th century. The main peculiarity of the study of close national and personal relationship with the US president.
- 152. Margaret Thatcher
Early life and education of M. Thatcher. Years of her membership in Parliament. Education Secretary and Cabinet Minister. Margaret as leader of the Opposition and Prime Minister. Post-Commons, husband's death and final years of Margaret Thatcher.
Biography and the path of Margaret Thatcher as the 71th Prime Minister of Great Britain, one of the outstanding personalities in the history of the Great Britain to power. Margaret Thatcher is certainly an outstanding figure in Britain's political life.
Analysis of the legacy of British Prime Minister M. Thatcher on the role of the USSR and Russia in the system of international relations of the last third. A study of the evolution of Soviet/Russian-British relations in the active phase of the Cold War.
Concept of personality mentality of individual and groups. The main mental differences in modern Ukrainian society from western. The periods of marginalization of Ukrainian society. The effective measures of a solution of the problem of marginality.
In this article, through the analysis of audio and video materials that captured performances where Maria Callas took part, her interviews and the memoirs of contemporaries about her, the technology of female opera images embodiment is considered.
History of construction and description of the Marina Bay Sands integrated resort complex of high density, located in Singapore, which includes hotel, conference centre, shopping centre, art science Museum, two theaters, six restaurants and a casino.
Mark Twain - a great American writer. An enormous contribution author to literature of his country. Backgrounds and themes of short stories. Humor and satire in Mark Twain‘s works. Analysis of story "Tom Sawyer". Clash of Heroes social injustice.
The results of a comprehensive analysis of the implementation of measures for energy saving and use of renewable energy sources in the Republic of Moldova using the MARKAL model. Determining the cost of work on the development of renewable energy sources.
Studies of the information content of immunological reactivity indicators in connection with changes in the state of sows during the prenatal period of gestation. Changes in the leukocyte profile reflecting immune restructuring were established.
Assessment of the content of leukocytes in the blood, leukocyte indices and the level of C-reactive protein. Dependence of ischemic heart disease and acute coronary syndrome on the content of neutrophils and lymphocytes in the blood in diabetes mellitus.
Consideration and evaluation of leukocyte and its populations count, leukocytes indices and plasma level of high sensitive C-reactive protein (hsCPR) in patients hospitalized due to acute coronary syndromewith or without of 2 type diabetes mellitus.
Description of the family business on the example of a specific Spanish company "Vigar". The effectiveness of the presented international company and the difficulties faced by the family business are considered. A marketing analysis of the Vigar.
- 164. Market economy
The characteristic of market and capitalist economic systems and their essential features: private property, freedom of choice and entrepreneurship, personal interests as motive, competition, dependence on the price system and limited government role.
The problem of sharp exchange rate fluctuation of the ukranian national currency is considered in the article. The international practice shows that consolidation of the national financial markets may be provided on the basis of such regulated markets.
Causes and consequences of reducing the financing of social infrastructure. The introduction of mechanisms to encourage entrepreneurial activity. Construction of a model for the involvement of private sector enterprises in the social services market.
The current position in the market of audit services in Ukraine. The direction of the market reform, the process of harmonizing domestic and European legislation in the field of accounting. The analysis of consequences of market reform for its members.
The industry of production of goods of daily demand as a basic for the existence of society is an industry that has felt the impact of the corona crisis and needs rapid adaptation. Status and trends of the impact of COVID-19 on China's services sector.
Components, priority areas for capital investment in the information and communication technologies market were determined. The relativity of relationship between the placement of supercomputers in the countries and their level of innovation was revealed.
Determining the relationship between market structure and financial decisions of companies. Determining degree of influence of market structure on the capital structure. The market structure implies market power, which is measured by the Tobin’s Q ratio.
The Initial Public Offering underwriting gross spreads. Clustering and on the factors influencing underwriting pricing. The high competitiveness of offering underwriting market structure in China. Conglomerate strategy and risk controlling strategy.
- 172. Marketing
Marketing is managing profitable customer relationships. The functions of marketing are: Researching, Buying, Product development and management, Production, Promotion, Standardization and grading, Pricing and Distribution, Risk bearing and Financing.
Cultural and recreational activities as a creating conditions for a person's motivational choice of subject activity, determined by his needs and interests. Ways of improving the system of promoting theatrical services in the form of PR communications.
Presentation of practical recommendations for the design and implementation of a marketing and PR communications strategy for the Corypheiv Theater. Methods of attracting new theatergoers and popularizing theater activities in Ukrainian society.
Division of consumer groups. Types of segmentation: geographic, demographic, psychographic, behavioural. Principles, methods and criteria of market segmentation. Сharacteristics of marketing tools used in the business, the role of strategic planning.
The peculiarity of the transfer of the marketing concept to non-profit organizations. Organization of information exchange processes by non-profit organizations, similar to commercial organizations. Analysis of the concept of excellence in production.
The approaches of a marketing concept for the cooperation between profit and non-profit sectors. The usefulness of a partnership, based on interconnection of sectors. The initiation of long-term partnerships of business entities, non-profit organisations.
Description of marketing in the public administration of Slovakia in the field of providing social services with an emphasis on quality, communication in serving citizens. Improving communication skills of social counseling workers and service users.
Implementation of anti-risk measures aimed at reducing risk for specific business groups and organizations. Development of a methodical approach to assessing the level of perceived risks when shopping online. Advantages and disadvantages of leasing.
The essence of determining the location of the product offered to the client. Identifying the strengths and weaknesses of the bank in analyzing each element of the marketing mix. Improving the activity of an enterprise using the life cycle model.