Studies of the information content of immunological reactivity indicators in connection with changes in the state of sows during the prenatal period of gestation. Changes in the leukocyte profile reflecting immune restructuring were established.
Consideration and evaluation of leukocyte and its populations count, leukocytes indices and plasma level of high sensitive C-reactive protein (hsCPR) in patients hospitalized due to acute coronary syndromewith or without of 2 type diabetes mellitus.
Assessment of the content of leukocytes in the blood, leukocyte indices and the level of C-reactive protein. Dependence of ischemic heart disease and acute coronary syndrome on the content of neutrophils and lymphocytes in the blood in diabetes mellitus.
Description of the family business on the example of a specific Spanish company "Vigar". The effectiveness of the presented international company and the difficulties faced by the family business are considered. A marketing analysis of the Vigar.
- 185. Market economy
The characteristic of market and capitalist economic systems and their essential features: private property, freedom of choice and entrepreneurship, personal interests as motive, competition, dependence on the price system and limited government role.
The problem of sharp exchange rate fluctuation of the ukranian national currency is considered in the article. The international practice shows that consolidation of the national financial markets may be provided on the basis of such regulated markets.
Causes and consequences of reducing the financing of social infrastructure. The introduction of mechanisms to encourage entrepreneurial activity. Construction of a model for the involvement of private sector enterprises in the social services market.
The current position in the market of audit services in Ukraine. The direction of the market reform, the process of harmonizing domestic and European legislation in the field of accounting. The analysis of consequences of market reform for its members.
The industry of production of goods of daily demand as a basic for the existence of society is an industry that has felt the impact of the corona crisis and needs rapid adaptation. Status and trends of the impact of COVID-19 on China's services sector.
Components, priority areas for capital investment in the information and communication technologies market were determined. The relativity of relationship between the placement of supercomputers in the countries and their level of innovation was revealed.
Determining the relationship between market structure and financial decisions of companies. Determining degree of influence of market structure on the capital structure. The market structure implies market power, which is measured by the Tobin’s Q ratio.
The Initial Public Offering underwriting gross spreads. Clustering and on the factors influencing underwriting pricing. The high competitiveness of offering underwriting market structure in China. Conglomerate strategy and risk controlling strategy.
- 193. Marketing
Marketing is managing profitable customer relationships. The functions of marketing are: Researching, Buying, Product development and management, Production, Promotion, Standardization and grading, Pricing and Distribution, Risk bearing and Financing.
Cultural and recreational activities as a creating conditions for a person's motivational choice of subject activity, determined by his needs and interests. Ways of improving the system of promoting theatrical services in the form of PR communications.
Presentation of practical recommendations for the design and implementation of a marketing and PR communications strategy for the Corypheiv Theater. Methods of attracting new theatergoers and popularizing theater activities in Ukrainian society.
Increasing the level of negative impact of the results of the activities of enterprises of various industries on an environment. Environmental sustainability as an important factor in the service sector. Solving key environmental problems in the tourism.
Division of consumer groups. Types of segmentation: geographic, demographic, psychographic, behavioural. Principles, methods and criteria of market segmentation. Сharacteristics of marketing tools used in the business, the role of strategic planning.
- 198. Marketing communication strategies of the Slovak National Theatre with the children and teenagers
The moral, educational and social dimension of the activities of the Slovak National Theater. Creating the content of artistic activities for the education of young viewer. Personality development of children and adults from different social environments.
The peculiarity of the transfer of the marketing concept to non-profit organizations. Organization of information exchange processes by non-profit organizations, similar to commercial organizations. Analysis of the concept of excellence in production.
The approaches of a marketing concept for the cooperation between profit and non-profit sectors. The usefulness of a partnership, based on interconnection of sectors. The initiation of long-term partnerships of business entities, non-profit organisations.
Description of marketing in the public administration of Slovakia in the field of providing social services with an emphasis on quality, communication in serving citizens. Improving communication skills of social counseling workers and service users.
Orientation of the goals of marketing provision of anti-risk measures on the consumer. The main possible options for the attitude of buyers-organizations to the perceived risk depending on the expected utility from the purchase of industrial goods.
Implementation of anti-risk measures aimed at reducing risk for specific business groups and organizations. Development of a methodical approach to assessing the level of perceived risks when shopping online. Advantages and disadvantages of leasing.
Analysis of problems of blood service enterprises related to safety, management, information and economics. The tasks of analyzing the demand for blood components from medical institutions. The importance of interaction with donors for stable work.
The essence of determining the location of the product offered to the client. Identifying the strengths and weaknesses of the bank in analyzing each element of the marketing mix. Improving the activity of an enterprise using the life cycle model.
Formation of personnel policy at the enterprise in modern conditions. Analysis of the features of building an effective personnel policy. Skills and abilities of innovation marketing specialists to identify purchasing behavior, hidden needs of consumers.
Specific features of using marketing tools in museums for their successful competition in the leisure market. Active self-financing and creation of a comfortable environment - one of the priority directions of development of museum sphere in Ukraine.
Research of a set of organizational and economic measures carried out by enterprises producing organic food eggs for the effective promotion of their products on the market of Ukraine and abroad. Organic eggs as a separate segment of the food market.
Fundamentals of marketing social networks, the specifics of social media. Customer experience and the concept of "Customer journey". The study of activities in social networks at different stages of the concept of "Customer journey" in terms of consumers.
The place and importance of the problem of biliary system in the complex Hyper-endemic disease. Medical statistics number of patients with gallstone disease in the last ten years. Consideration of methods the therapeutic treatment of this disease.