The Internet memes as creolized comic texts. The modern world, memes are not only the means of storing and transmitting information in virtually any sphere of life but, first of all, are the source of entertaining the audience of the Internet.

Considering the opportunities of the global network and the areas of effective use of e-marketing. Review of the most famous sites of the Internet network and statistics of its use in Ukraine and in the world. Recommendations for website design.

Analyse des Begriffs "Kommunikation" und Definition von Blogs als eine der Methoden der modernen Internetkommunikation. Charakteristische Merkmale von Blogs aus der Position der Linguistik sowie der Richtung ihres Studiums in der modernen Germanistik.

The use of verbal interaction between English pragmatic idioms as means of achieving understanding. Analysis of the use of interpersonal idioms in different life situations. Differences between figurative idiomatic expressions and pragmatic idioms.

Understanding the importance of freedom in translation work to achieve a high degree of translation accuracy. Determination of the reliability of translation of poetry and titles of literary works. Realization of the creative potential of the translator.

The phenomenon of language as a "word game" in terms of the philosophy of logical positivism and linguistic analysis. The meaning of the plurality of meanings of words and linguistic expressions, the dependence of their task on the context of use.

На основе современной теории интерпретации описаны отношения между двумя частями сложных прилагательных с компонентом - зоонимом. Исследование образования вторичного значения зоонимов. В работе представлены различные примеры их текстового употребления.

The purpose is to show the evolutionary semiotic row, which represents both Christian and pagan symbolism. Initially, the cross appears as a motivated view. Then the terms of the denotative plan appear, devoid of pagan connotations of the tree-cross type.

"Literalism" and "liberty" as the main opposition translation. Interpretation of the text as one of the causes of the variability of transfer. Positions associated with the orientation of the transmitting transfer culture, neutralization of sense.

Comparing the ways of receiving Chaucer’s text by today’s English and Ukrainian readers by assessing the possibilities of rendering the poetic techniques applied in Prioress’s Prologue, presents translation gains, losses and challenges which translators.

Interrogative sentences are considered in this article based on the material of dialogues from modern Danish serials. The most polite of all conventional requests are questions with vil-ville, which can be used in formal settings and correspondence.

Characteristics of the main approaches to the study of intertextual relations. Intertextuality as a key concept of postmodern literature. Postmodernist interpretation of chivalry. Desacralization knight image on verbal and cognitive-verbal levels.

Evaluation of translation quality has always been a topical issue for both theorists and practitioners of translation. A quality translation is considered to be a translation (oral, written, machine, etc.) that has a high degree of adequacy/ equivalence

An effort to scrutinize significant developments in the field of interfaces between intertextuality and translation, as well as to provide the general outline of approaches towards intertextuality research within the framework of translation studies

The pragmatic potential of intertextuality in news headlines about the Russian-Ukrainian war in the Ukrainian religious media space is analyzed based on the materials of the websites "Religious Information Service of Ukraine", "Catholic Observer".

Intertextuality and openness of reference a factor influencing the selection of texts for translation. Characteristics of the issue of translation of intertextual markers in literature, with a special emphasis on Polish poetry in English renditions.

A review of the intertextuality of Pratchett's "Discoworld" - a cycle of fantasy - parodies of detective, scientific, mythological texts. Identification of different types, subtypes, functions of intertextuality, verbal means of its manifestation.

Find out intertextuality properties as representatives among seven standards of textuality within the perfume and cosmetic goods names. Intertextuality in names investigated is recognized according to the text nature of perfume and cosmetic names.

The method of constructing a conversation with his grandparents, the main questions put to them. Favorite drinks grandparents, favorite musical artists, food, entertainment and hobbies, sports games, toys. The analysis of the responses received.

Characteristics of the intonations of the English and Kyrgyz languages, as well as their main functions. Stress as a component of intonation. The study of the intonational units: the voice melody (the basic tone of the voice), rhythm, pause and tempo.

The description of the results of the auditory analysis of the texts belonging to a judicial discourse. Identification of the peculiarities of the intonation organization of the oral English court speeches. Institutional discourse of persuasive type.

Theoretical basis for interdisciplinary research focused on the identification of systemic universals in linguistic phenomena, mental, physical, cultural plans. M-logic - a set of provisions that determine the choice of research tools and procedures.

Explore the role of knowledge of the mechanisms of courtesy used in various social and cultural contexts that promote mutual understanding in communication. Analysis of the development of the theory of impoliteness, extension of the methodology.

The concept of ambiguity in terms of its intentional vs unintentional usage with reference to phonology, grammar and lexis, presenting the corresponding reasons and consequences in everyday communication. Studied ambiguity as a linguistic phenomenon.

Analysis of the methods of humorology tasks. Study of the linguistic mechanism and functional features of laughter. Using humor in English classes. Increasing the level of mutual understanding between the teacher and students using humorous techniques.

The ludic competence - a system of inner resources to which a person turns in order to balance their personality against external conditions of the social environment. Characteristics of the main psycholinguistic meanings of the concept "flirting".

The purpose of the study is to describe the semantic components of the verbalized concept of "ease" as a component of game competence in the language consciousness of Russian-speaking residents of Eastern Ukraine. General features of the verbal.

There are many studies that investigate the process of speech perception. The quality characteristics of the food and perception of stop consonants. Types of hampered conditions. Type of challenging condition (solid food and soft food or liquid).

The calculation method for determining exposure conditions internals VVER-440 reactors of power block of Rovno Nuclear Power Plant - baffle, basket and barrel. Distributions of neutron flux functionals at surfaces of these internals at both reactors.

Discusses the concepts of ipsocentrism and alterocentrism as the psychological attitudes to one's own and foreign linguocultures. Focuses on the psychological concept of linguocultural transfer, considering it in terms of the different oppositions.