The article is devoted to the theoretical study of metaphor as a means of influencing personality in psychological science and practice. The works of national and foreign researchers who have studied the phenomenon of metaphor are also analyzed.

This paper is focused on fundamental theoretical terminology concepts such as "term", "terminology system". The prerequisites for terminology investigation in terms of system and functional analysis, as well as cognitive aspects, have been grounded.

The problem of conceptualization of the category "attitude" is insufficiently studied in modern psychology, which requires determining the place of the concept "attitude" in the terminological apparatus. Theoretical substantiation of this category.

The concept of "attitude", showing its place among emotional, motivational, and regulative mental formations. Definition of the motivational-intentional content of attitudes. Consideration of scientific strategies of development of concept "attitude".

Study of the phenomenon of creativity, its components and role in the life of society, business and science. Functions of the cerebral hemispheres and types of thinking. Justification of the connection between creativity and heredity and the environment.

The concept of personal reliability as a system of individual characteristics, which serves as the basis for successful self-regulation in various spheres of life. Personal reliability of a person with dementia in accordance with capabilities and needs.

The process of functioning of the system of psychical self-regulation of behavior according to the type of "betrayal". The formation as a result of internal conflict of ego that is unable to constructively provide the function of care of self and others.

Significant characteristic of theoretical ambushes of the experimental method for the detection of specialties with gastroenterological distributions. Knowing about the main features of psychodiagnostics of the problems of gastroenterological problems.

Analysis of special properties of a person to withstand the burden of crisis events that are associated with situations of uncertainty, in particular psychological self-regulation, which allows you to adequately perceive problems and find solutions.

The features of a "sense barrier" concept definition and the features of this concept formation in the activity theory. Main types of sense barriers at interaction of the adult and the child. Distinctions in the reasons of emergence of sense barriers.

Analysis of the concept of "mental trauma" as a life event that affects significant aspects of a person's existence and leads to deep psychological experiences. The problem of transformation of mental trauma in children with the help of Hibuki therapy.

Description of the adolescents-immigrants’ social adaptation. The results of psychological traumatic situations experienced by thechildren. Observation of emotional–connotative, psychosomatic and personal distortions and victim features of behavior.

Periodization of life way of personality as a problem which during many decades involves experts. Satisfaction in life of older persons - one of the psychological phenomena, which frequently connected with some of their objective characteristics.

The aim of the current article was to suggest translation and cross-cultural adaptation of level of expressed emotion (LEE) as it is perceived by service users. Large gaps of data still exist within the Ukrainian context utilizing Expresses Emotion.

Child autism - a quite widespread psychic phenomena, that can be seen as often like blindness or deafness. Qualitative aggravations in verbal and nonverbal communication and imagination spheres like one of the main psychological symptom of autism.

Awareness of the distinctive feature and role of trust in modern society. Analysis of changes in one's own attitude to the world under the influence of the actualized act. Understanding the essence and meaning of fidelity in relationships between people.

Analysis of the methodological principles for the construction of psychodiagnostic procedures. T. Ziehen - the associationist who had been working on judgement within the framework of logic. The most common approaches in understanding creativity.

Types of counseling in the practice of a psychologist. Psychological counseling in the theory of psychological systems. The process of psychological counseling as an open psychological system, the poles of which are the psychologist and the client.

Strategic therapy. The family life cycle. The courtship period: changing the young adults. Marriage and its consequences. Childbirth and dealing with the young. Marriage and family dilemmas. Weaning parents from children and the pain of old age.

Sense didactics - the sphere of personal senses starting psychological mechanisms of underlying formation and realization of individual talent. The main factors influencing the nature of cognitive and behavioral activity of students in high school.

The study of the peculiarities of the usage of Frankl's logotherapy tools in the process of psychological support of combatants is an urgent challenge nowadays. Logotherapy approaches proposed by the founder of the "Third Vienna School of psychotherapy".

The tasks of pedagogical support of children with psychophysical developmental disorders. The social adaptation and over come difficulties in communicating with peers. Art therapy as a method of diagnosis, change and resource development of an individual.

Analysis of the theory of testing with the help of the teacher authenticity questionnaire. Consideration of the features of the use of polytomic models for the adaptation of foreign psychodiagnostic questionnaires. Identity and emotional well-being.

Consideration of the results of theoretical study of teacher's self-regulation value as a psychological mechanism for the development of social justice. Analysis of the process of manifestation and development of the personal formation of social justice.

The problem of personal self-realization of gifted youth in the conditions of European integration of higher education, value determination. The development of a person's abilities, thanks to which he achieves success in the chosen field of activity.

A comprehensive analysis of the impact of learning-related stress on the development of non-psychotic mental disorders in students, ways to overcome them. Human adaptation to environmental conditions due to a universal complex of neurohumoral reactions.

The problem of brutality in video games and its impact on the social behavior of players. Violence in video games as one of the reasons for increased aggression. Decrease in social behavior, empathy and moral engagement. The risk to the health of minors.

The development of deviant and delinquency forms of behaviour that become socially acceptable and have a negative impact on society. Social psychiatry and individual social consciousness. Social disease caused by unfavourable socio-economic conditions.

An analysis of one of the existing approaches to the study of the ratio of the alternative (virtual) world to our reality. Psychological virtual reality as one of the types of virtual reality. Types of psychological virtual reality: consulate and virtual.

Analysis of tactics by which visitors of dating sites constitute free, not allowing to choose an answer option, self-presentation. Analysis of universal, characteristic for speech of men and women, users of Russian and English languages, speech strategies