The ways smell is exhibited and described in modern arts, discourse, virtual communication. Analysis of smell and smelling known as olfactory words, communication strategies implemented by perfume brands to convey the idea of fragrance in on-line trading.

Research of comparative analysis of linguistic features of languages. Classification of linguistic reflections of the poet Rasul Rza on the development of the modern Azerbaijani language, preservation of its national color. Native language grammar.

Today cognitive science is especially attracted to the problem of cognitive semantics: the conceptualization of language units. The research shows that the order of attributes in a sentence depends on many factors – both linguistic and extra-linguistic.

The British – one of the very few nations that are proud of their customs and traditions and stick to them. Tea traditions of Britain. English tea party is the opportunity to have a snack in between meals. The origin of Christmas traditions in England.

Search for effective syntactic tools to give an artistic text shades of time, space and semantic meanings. Research of characteristics and properties of determinant terms, their connection with adverbs and verbal predicates of the Ukrainian language.

English borrowings in youth languages. The history of the formation and development of the term "jargon". Anglo-Germanic, English-Ukrainian linguistic contacts. The cases of anglicisms’ and americanisms’ in the language of Ukrainian and German youth.

Consideration of the associative features of the names of culturally specific units in the Uzbek language and coverage of the issue of their classification. The results of the analysis of materials on associative experiences associated with such lexemes.

Analysis of the use of semantic compression in English-language shows. The sign structure of language. The concept of linguistic compression, features of its use. The importance of complete transfer of information while preserving the expressive color.

Translation of technical literature as a special discipline. Characteristics of lexical and grammatical transformation. The linguistic features of texts. "False friends" of translator. Lexicology and grammar of letter. Transfer of titles in articles.

Creating a reliable representation of information when describing the semantics of a preposition in the context of the perception of an object. The manifestation of sensitivity or insensitivity to the peculiarities of perception of space in English.

The concept of "simile" as a stylistic device in modern linguistics. Types in English, Russian languages. Archibald J. Cronin, his life way, works and masterpieces. The ways of translation from English into Russian (on the base of the "Hatter’s Castle").

Determination of the main methods of transmission of English terms in the Ukrainian language. Analysis of the application of these techniques when translating marine concepts. The main characteristic of equivalent, analog and descriptive translations.

The authors describe such advantages of TED Talks materials as their authenticity, availability, variety, utility, user-friendly usability of the website with the materials, and existence of scripts for each video. The use of TED Talks materials English.

The concept of word formation, its role in the growth of language. Characteristics of the main word-formation methods in English and Kazakh languages, the results of their comparison. Their characteristics and specific differences and similarities.

General characteristics of the most advanced methods of teaching foreign languages. Familiarity with the main features, arguments for and against teaching students with a low level of English for special purposes without an intermediary language.

Characteristics of investments in intangible assets during the economic downturn. Company strategy in the direction investing activities on knowledge: evidence from the sample. The annual rate of growth in staff costs. Application of regression analysis.

Determining the demand for public and private insurance services. The main analysis of perception associated with different requirements of buyers of life insurance policies. Carrying out insurance on bank deposit, real estate and private equity.

Applicability of the advantage of Bent and Bradlow’s matched interlanguage speech for Danish-Polish language pair. We aimed to verify, Was it easier for Polish students to understand a native Danish speaker or a native Polish speaker fluent in Danish?

Total visualization - a factor that comprehensively affects the sensory world of a person in his daily practices. Changeling acts - a trunk line of the modern culture. Use of symbolic forms and cultural fictions like a tools for identity formation.

The problem of interlingual homonymy for beginners to study language and for translators. Analysis of different types of homonyms. Coincidence and parallel derivation as reasons of emergence of interlingual homonyms. Examples of interlingual homonyms.

Emotional concept as a polystructural mental-linguistic form. Application of linguo-pragmatic approaches to the analysis of the semantics of linguistic expression the phenomenon of fear. Actualization and nomination of the communicative meaning of fear.

Present the meaning and the scope of the phrase "krivorazbrana tolerantnost" (misunderstood tolerance), which functions as a cliche in everyday communication. The study focuses on the use of this expression in the body, its pragmatic impact on dialogue.

Consideration of lexical and stylistic means of Sarah Teasdale's individual style. The main themes of poetry and methods of translation of the creative work of the American poetess. Using metaphors to describe of the joy of love and the beauty of nature.

The main queries concerning the teaching of speaking, conditions and particular challenges that dealing with speaking at advanced levels pose. Successful speaking entails as at the surface level as well as at a more deeply-stuctured level of study.

Conceptual modeling of objects of folk culture, their syncretic description by constructing logical-conceptual coordinates, allows to reveal new, little-noticed, hidden features of structuring vocabulary the principle of fields - derivational, synonymous.

Widespread point of view among foreigners that Americans only eat cheeseburgers. Favorite food of Americans on the picnic. A leading agricultural country. Climatic conditions for importing fruits . The popularity of family vegetable gardens as a hobby.

The research deals with the peculiarities of practical aspect of translation of English-language film titles into German. The adaptation of English- language film titles into German languages is classified by the type of the translation tactics used.

It is realization of bilingual professional training will a conscious attitude of the future specialist to professional activity, development of their outlook, will expand the possibilities of its adaptation in the modern professional, social realities.

The formation of Present Perfect Continuous Tense. Differences between Present Perfect Tense and The Present Perfect Continuous Tense. Features of the use of unions "since" and "for". The analysis of examples of use the form of the tense of the verb.

Semantic structure of interrogative sentences. Syntax like the part of grammar deals with sentences and combinability of words. Characteristics of the allomorphic singularities in the structure of questions of the English and Ukrainian languages.